New research suggests that an elaborate cybercrime ring is responsible for stealing between $3 million and $5 million worth of revenue from online publishers and video advertising networks each day. Experts say the scam relies on a vast network of cloaked Internet addresses, rented data centers, phony Web sites and fake users made to look like real people watching short ad segments online.
Online advertising fraud is a $7 billion a year problem, according to AdWeek. Much of this fraud comes from hacked computers and servers that are infected with malicious software which forces the computers to participate in ad fraud. Malware-based ad fraud networks are cheap to acquire and to run, but they’re also notoriously unstable and unreliable because they are constantly being discovered and cleaned up by anti-malware companies.
Now researchers say they’ve uncovered a new class of ad robot or “bot” fraud that was designed from the ground up to keep its nose clean — running not on infected hosts but instead distributed across a vast, rented network of dedicated Web servers and computers.
According to White Ops, a digital advertising security company based in New York City, those rented computers are connected to a network of more than 570,000 Internet addresses apparently leased or hijacked from various sources.
White Ops dubbed the video ad fraud network “Methbot,” and says the individuals at the helm of this network are spending upwards of $200,000 a month just maintaining a fully automated fraud network that imitates real Web site publishers showing real viewers video-based advertisements.
Read more here: krebsonsecurity.com/2016/12/report-3-5m-in-ad-fraud-daily-from-methbot/